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Times Editor Chris Lopez's weblog





Tuesday, March 29, 2005

Monday's internal buzz

The internal buzz Monday was the departure of the Times' vice president of advertising, Phyllis Pfeiffer, who defected to the Chronicle to become that paper's senior vice president of advertising. The news dropped first thing Monday morning, and the executive offices at both newspapers were buzzing on the news and what it means. On one hand, it is flattering to the Times that the competition across the Bay would court and land one of our top executives. Means we have good people. On the other hand, it signals the intensity of the Bay Area's newspaper competition between the Times and the Chronicle. Simply stated: We own the growing, influencing East Bay suburbs in Contra Costa and eastern Alameda County, and the Chronicle would like to call the area its own. The competition is healthy and good for readers. One thing is for sure: No one person is so important as to tilt the scales one way or another. A newspaper is built by hundreds of employees and will come out the next day regardless of who is here or not here. That's the beauty of the newspaper. It's dependable and always on your porch or in your driveway.

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